MediaTech Law

I’ve set a monthly goal for November of taking tangible steps to make my company a “Socialprise” law firm.  What does that mean?

Let me take inspiration from Dell Computers: “This is not about campaigns or initiatives,” said Richard Binhammer, senior manager, outreach communications and executive initiatives, social media and community, Dell. “It’s about adopting social media as a way to do better business.”  Binhammer was quoted this week in Geoff Livingston’s blog spotlighting Dell’s social media efforts.

Livingston lauds Dell’s early efforts (in the bygone days of 2006 and 2007) as an early and enthusiastic adopter of social media as a customer service tool.